TRU-SPEC by Atlanco is among one of the most trusted
suppliers of personal & tactical equipments, material and uniforms to the
military, law enforcement and public safety markets. It had entered the market
back in 1950 and has evolved as a giant manufacture of various uniforms and
tactical equipment used by thousands of police, firefighters,
EMTs and military personnel.
It was founded by Zagin family under the name of the
Atlanta Army Navy Company and the brand name TRU-SPEC
was later derived from the notion that the company’s uniforms and goods matched
U.S. Govt.’s “true specifications” standards by using United States mil-spec
fabrics.
In 1996, Atlanco opened its first manufacturing
facility in Honduras and called it “Basic Apparel”. After eight years, it
relocated to a facility in La Ceiba, Honduras. This facility was spread over
100,000-square area and it housed the complete production process under one
roof. Presently, the company continues to grow with over 900 employees working
in the factory. The company also established strategic partnership with manufactures
in Indonesia, China, Dominican Republic, and Korea.
Earlier, the company produced only core military
apparels, but now, it has expanded its product range to public safety, law
enforcement and outdoor clothing.
Atlanco has a huge domestic and international market for its diverse
range and value of products.
In 2011, a retired Marine drill instructor, R. LEE
Ermey joined Atlanco as its official spokesperson for TRU-SPEC and provided his
services as an assistant in the design of new line of tactically-inspired
apparel.
The TRU-SPEC apparels are versatile, rugged, but
comfortable without compromising with functionality. Its products, both
military and public safety, have evolved over the period of time to suit the
needs of growing market. Every product is designed and created with vision,
ambition and panache.
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